Cornflowers: Belarus national airline rebranding (PHOTO)


The state-owned air carrier Belavia has introduced new symbols and colors: a white and blue Boeing with a cornflower depicted on it was shown at Minsk airport.

The new symbols also appeared on the tickets, cups and other products.

Belavia started its rebranding campaign in the summer of 2014. Alhough Boeing experts did contribute to it, a new look for the Boeing was developed by Belarusian designer Ilya Andreyev who has been living and working in Moscow for the recent years.

belsat.eu

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